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	<title> &#187; social media</title>
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	<link>http://greeleysghost.brian-fuller.com</link>
	<description>Brian Fuller's blog on the state of media and communications</description>
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		<title>The world&#8217;s most dogged industry</title>
		<link>http://greeleysghost.brian-fuller.com/2011/12/14/the-worlds-most-dogged-industry/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/12/14/the-worlds-most-dogged-industry/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 19:36:20 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[journalism]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Andrew Rossi]]></category>
		<category><![CDATA[David Carr]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Page One]]></category>
		<category><![CDATA[social reader]]></category>
		<category><![CDATA[Washington Post]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1724</guid>
		<description><![CDATA[The newspaper industry is nothing if not dogged. It&#8217;s been savaged by multiple IEDs on Evolutionary Road&#8211;the Internet, mobile phones, video, podcasts, two major recessions in 10 years&#8211;and it&#8217;s still alive. Sure, Lee Enterprises, which owns the St. Louis Post Dispatch, filed for bankruptcy this week, but those stories seem to come less frequently these [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2010/03/02/industry-events-need-to-get-more-social/' rel='bookmark' title='Permanent Link: Industry events need to get more social'>Industry events need to get more social</a> <small>If we think publishing is turmoil, why not take a...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/12/18/the-future-of-media-not-as-bad-as-you-think/' rel='bookmark' title='Permanent Link: The future of media? Not as bad as you think'>The future of media? Not as bad as you think</a> <small>What&#8217;s the future of media? Michael Arrington worries about the...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/31/wheres-the-media/' rel='bookmark' title='Permanent Link: Where&#8217;s the media?'>Where&#8217;s the media?</a> <small>I have a unique perch these days: I blog here...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/12/14/the-worlds-most-dogged-industry/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Engineers and social media: the saga continues</title>
		<link>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/#comments</comments>
		<pubDate>Thu, 23 Jun 2011 03:53:42 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[#48DAC]]></category>
		<category><![CDATA[cadence]]></category>
		<category><![CDATA[DAC]]></category>
		<category><![CDATA[design automation]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[joe hupcey]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1646</guid>
		<description><![CDATA[At Design Automation Conference a few weeks ago, I grabbed Joe Hupcey of Cadence and got him in front of our cameras to talk about our favorite shared topic: social media. Joe&#8217;s a longtime observer, a healthy-engineer skeptic and a savvy guy when it comes to figuring out what to use when with this unique [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2010/11/18/social-media-and-engineers-waste-of-time/' rel='bookmark' title='Permanent Link: Social media and engineers: Waste of time?'>Social media and engineers: Waste of time?</a> <small>Props to EDAC&#8217;s Emerging Companies Committee for hosting a panel...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/' rel='bookmark' title='Permanent Link: Great insights from five social media studs'>Great insights from five social media studs</a> <small>Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/06/10/social-media-webinar-recap/' rel='bookmark' title='Permanent Link: Social Media Webinar Recap'>Social Media Webinar Recap</a> <small>We didn&#8217;t solve major problems or part the seas, but...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>How to build audience engagement from scratch</title>
		<link>http://greeleysghost.brian-fuller.com/2011/05/20/how-to-build-audience-engagement-from-scratch/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/05/20/how-to-build-audience-engagement-from-scratch/#comments</comments>
		<pubDate>Fri, 20 May 2011 17:31:48 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[journalism]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[DFI]]></category>
		<category><![CDATA[Drive for Innovation]]></category>
		<category><![CDATA[EE Times]]></category>
		<category><![CDATA[Jules Verne]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[UBM Electronics]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1624</guid>
		<description><![CDATA[The fundamental difference between media now and media 15 years ago is proximity and data. The rise of digital publishing put readers in touch with reporters instantly via comments. The feedback loop was squeezed immensely; in some cases, it tightened like a noose around the necks of reporters and editors too siloed to listen to [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2010/02/05/edn-closes-the-audience-gap-with-ee-times/' rel='bookmark' title='Permanent Link: EDN closes the audience gap with EE Times'>EDN closes the audience gap with EE Times</a> <small>Update: Note that the Compete.com data cited in this post...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/' rel='bookmark' title='Permanent Link: Great insights from five social media studs'>Great insights from five social media studs</a> <small>Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/01/04/my-new-years-blogging-resolution-2/' rel='bookmark' title='Permanent Link: My New Year&#8217;s Blogging Resolution'>My New Year&#8217;s Blogging Resolution</a> <small>It&#8217;s simple: Suck less. A lot of things happened in...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/05/20/how-to-build-audience-engagement-from-scratch/feed/</wfw:commentRss>
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		</item>
		<item>
		<title>Are you nuts?</title>
		<link>http://greeleysghost.brian-fuller.com/2011/05/18/driving-a-chevy-volt-across-country/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/05/18/driving-a-chevy-volt-across-country/#comments</comments>
		<pubDate>Wed, 18 May 2011 20:39:24 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Chevy Volt]]></category>
		<category><![CDATA[Drive for Innovation]]></category>
		<category><![CDATA[electric]]></category>
		<category><![CDATA[electric vehicles]]></category>
		<category><![CDATA[General Motors]]></category>
		<category><![CDATA[GM]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1601</guid>
		<description><![CDATA[Yes. We&#8217;re driving a Chevy Volt across country, starting in July. Our YouTube video below gives you a little of the backstory. In short, we want to celebrate innovation in electronics and got a fantastic, visionary sponsor to foot the bill. For me, this represents not only a truly epic road trip but a fantastic [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2011/06/22/mike-king-of-ooze-glacier/' rel='bookmark' title='Permanent Link: Mike, king of PixelGlacier'>Mike, king of PixelGlacier</a> <small>Who is this man? This is Michael Torpea of PixelGlacier,...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2011/05/20/how-to-build-audience-engagement-from-scratch/' rel='bookmark' title='Permanent Link: How to build audience engagement from scratch'>How to build audience engagement from scratch</a> <small>The fundamental difference between media now and media 15 years...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/06/12/streaming-consciousness/' rel='bookmark' title='Permanent Link: Streaming Consciousness'>Streaming Consciousness</a> <small>Summary: Hardware and software technology has matured sufficiently to bring...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/05/18/driving-a-chevy-volt-across-country/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Do it right or go home</title>
		<link>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 17:06:59 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ascellerant]]></category>
		<category><![CDATA[Bob Leonard]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[embedded systems]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1587</guid>
		<description><![CDATA[These are my New Year&#8217;s resolutions for electronics B:B marketing: 1. Get some new threads. You spent scads of money in the past decade sprucing up your sites from the awkward, pigeon-toed beginnings of the 1990s to something close to Web 2.0. The site consultants said &#8220;it&#8217;s all about your products.&#8221; You took the advice [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/08/04/the-social-media-culture-challenge-second-in-a-series/' rel='bookmark' title='Permanent Link: The social media culture challenge (second in a series)'>The social media culture challenge (second in a series)</a> <small>Whatâ€™s the biggest cause of infant mortality among social media...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The sound of change</title>
		<link>http://greeleysghost.brian-fuller.com/2010/08/27/the-sound-of-change/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/08/27/the-sound-of-change/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 14:00:29 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[journalism]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[e-reader]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[reading]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1487</guid>
		<description><![CDATA[You can kind of hear it in the wind, the sound of change in publishing. The cacophonous clanking of consolidation continues to be sure, but if you listen closely enough there&#8217;s music in the distance. Howard Kurtz points at, what I think is, one of the drivers of change in his post earlier this week [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/12/23/e-reader-mania-and-the-death-and-rebirth-of-books/' rel='bookmark' title='Permanent Link: E-Reader mania and the death and rebirth of books'>E-Reader mania and the death and rebirth of books</a> <small>The gift-giving buzz this year is all about e-readers, which...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/08/09/its-the-medium-is-the-message-stupid/' rel='bookmark' title='Permanent Link: It&#8217;s the medium is the message, stupid'>It&#8217;s the medium is the message, stupid</a> <small>L. Gordon Crovitz, writing in today&#8217;s Wall Street Journal (subscription...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/06/03/saint-steven-frets-about-blogger-nation/' rel='bookmark' title='Permanent Link: Saint Steven frets about blogger nation'>Saint Steven frets about blogger nation</a> <small>Steve Jobs could belch and get national play. He did...</small></li>
</ol>]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Chatting with Karen and Rick on Synopsys&#8217; Conversation Central</title>
		<link>http://greeleysghost.brian-fuller.com/2010/07/29/chatting-with-karen-and-rick-on-synopsys-conversation-central/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/07/29/chatting-with-karen-and-rick-on-synopsys-conversation-central/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 00:35:13 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Conversation Central]]></category>
		<category><![CDATA[EE Times]]></category>
		<category><![CDATA[Karen Bartleson]]></category>
		<category><![CDATA[Rick Jamison]]></category>
		<category><![CDATA[Synopsys]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1456</guid>
		<description><![CDATA[Just after jumping back into the fray at EE Times last week, I had a chance to talk about what we&#8217;re doing and the state of the &#8220;social engineer&#8221; with two of our industry&#8217;s leading communicators and social media mavens: Karen Bartleson and Rick Jamison at Synopsys. Their Conversation Central programming has expanded from its [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/06/17/time-well-spent/' rel='bookmark' title='Permanent Link: Time well spent?'>Time well spent?</a> <small>One in every 4.5 minutes spent online is spent in...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/01/20/dear-trade-press-editors-get-with-the-program/' rel='bookmark' title='Permanent Link: Dear Trade Press Editors: Get with the Program'>Dear Trade Press Editors: Get with the Program</a> <small>This is an open letter to members of my favorite...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Back at EE Times&#8211;What gives?</title>
		<link>http://greeleysghost.brian-fuller.com/2010/07/21/back-at-ee-times-what-gives/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/07/21/back-at-ee-times-what-gives/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 14:00:03 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[EE Times]]></category>
		<category><![CDATA[EE Times Group]]></category>
		<category><![CDATA[Karen Field]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[Rick Jamison]]></category>
		<category><![CDATA[Ron Wilson]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Synopsys]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1447</guid>
		<description><![CDATA[After three years out of the daily publishing grind, I re-entered the troposphere this week as Products Strategist for EE Times. As my old man used to say, &#8220;Absence makes the heart grow fonder.&#8221; (I think he used to say that each year near the end of his one mandatory no-drinking month). I spent the [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/08/31/wheres-the-media/' rel='bookmark' title='Permanent Link: Where&#8217;s the media?'>Where&#8217;s the media?</a> <small>I have a unique perch these days: I blog here...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/11/24/what%e2%80%99s-up-with-ee-times-and-edn/' rel='bookmark' title='Permanent Link: Whatâ€™s up with EE Times and EDN?'>Whatâ€™s up with EE Times and EDN?</a> <small>Now that the merger between UBM and Canon Communications is...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/10/18/techinsights-latest-reorganization/' rel='bookmark' title='Permanent Link: TechInsights&#8217; latest reorganization'>TechInsights&#8217; latest reorganization</a> <small>TechInsights, the former CMP Electronics Group, reorganized again last week....</small></li>
</ol>]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Time well spent?</title>
		<link>http://greeleysghost.brian-fuller.com/2010/06/17/time-well-spent/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/06/17/time-well-spent/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 21:30:20 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[#47DAC]]></category>
		<category><![CDATA[#conversationcentral]]></category>
		<category><![CDATA[#eetwebinars]]></category>
		<category><![CDATA[#snps]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[DAC]]></category>
		<category><![CDATA[EE Times Group]]></category>
		<category><![CDATA[Nielsen]]></category>
		<category><![CDATA[Synopsys]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1433</guid>
		<description><![CDATA[One in every 4.5 minutes spent online is spent in a social network or in a blog, according to a study released yesterday by Nielsen. That&#8217;s engagement. It&#8217;s too bad that&#8217;s not translating into the engineering B:B space. Semiconductor and EDA companies have invested millions in the past 5-10 years not only revamping their Web [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/31/dac-eda-and-the-unbearable-lightness-of-blogging/' rel='bookmark' title='Permanent Link: DAC, EDA and the Unbearable Lightness of Blogging'>DAC, EDA and the Unbearable Lightness of Blogging</a> <small>Summary: The Electronic Design Automation (EDA) industry may be dead...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/' rel='bookmark' title='Permanent Link: Do it right or go home'>Do it right or go home</a> <small>These are my New Year&#8217;s resolutions for electronics B:B marketing:...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/06/19/the-bloom-is-off-the-twitter-rosefinally/' rel='bookmark' title='Permanent Link: The Bloom is off the Twitter Rose&#8230;Finally'>The Bloom is off the Twitter Rose&#8230;Finally</a> <small>You&#8217;re probably familiar with those great time-to-market-saturation charts that pop...</small></li>
</ol>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>The Great (Print-Online) Debate (Cage Match Edition)</title>
		<link>http://greeleysghost.brian-fuller.com/2010/06/14/the-great-print-online-debate-cage-match-edition/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/06/14/the-great-print-online-debate-cage-match-edition/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 04:32:48 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
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		<description><![CDATA[In one corner, John Donovan, the crafty veteran (he of low-powerdesign.com), sat eyeing his opponent, rubbing his Everlast gloves together in anticipation; in the other, another crafty veteran, John Reardon, Donovan&#8217;s ex-boss at RTC Group, glared, as he shuffled his laced-up, ankle-high shoes on the canvas. In between them sat a third veteran, Rick Jamison, [...]


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<li><a href='http://greeleysghost.brian-fuller.com/2009/07/31/dac-eda-and-the-unbearable-lightness-of-blogging/' rel='bookmark' title='Permanent Link: DAC, EDA and the Unbearable Lightness of Blogging'>DAC, EDA and the Unbearable Lightness of Blogging</a> <small>Summary: The Electronic Design Automation (EDA) industry may be dead...</small></li>
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</ol>]]></description>
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