Brian Fuller's blog on the media, marketing and content creation

What’s EE Times’ Future Now? (And What’s Ours?)

By now, you’ve probably heard: Two cornerstone editors are leaving EE Times. Peter Clarke (London) and Dylan McGrath (San Francisco) are headed off to different pastures to ply their trade, McGrath to IHS and Peter to parts unknown. Those two guys represent half the core staff of EE Times, with Junko Yoshida and Rick Merritt […]

Going down the road

Yeah, moving on again. If you’re read Bob Jones’ post at Publitek, Lou Covey’s, or caught a few social-media updates in the past few weeks, you’re hip to the news that I left UBM Tech and the EBN editor-in-chief role for the role of editor-in-chief at Cadence, the EDA giant.  Again? Yep. Five years ago […]

The boy on the bike

[View the story “Goodbye to the Boy on the Bike” on Storify]

New social-media tools for journalists

I can’t remember where I came across Mindy McAdams and why I subscribe to her blog feed, but it’s been worth it. Here’s a great post with a number of handy tools for digital journalists… You’ve hopefully heard of most of them (I’d add Storify to her list of curation tools; I’ve been playing with […]

Do it right or go home

These are my New Year’s resolutions for electronics B:B marketing: 1. Get some new threads. You spent scads of money in the past decade sprucing up your sites from the awkward, pigeon-toed beginnings of the 1990s to something close to Web 2.0. The site consultants said “it’s all about your products.” You took the advice […]

We’re increasingly paying for content–yay

It’s taken time, but we’re starting to scoop the toothpaste back in the tube. Pew Research reports today that two thirds of us are willing to pay for online content, and the average user spends about $10 a month on such content. That’s good news for those of us trying to monetize what we think […]

Salon, The Daily Beast and the medium of ideas

Salon.com is the latest online magazine to gasp for air like handcuffed Jack in one of the last scenes of “Titanic.” It’s a fine publication that’s been bleeding red for years, and The Wall Street Journal reports today that it’s looking for some oxygen or Rose with a hacksaw. Whatever. It’s the latest in a […]

What’s up with EE Times and EDN?

Now that the merger between UBM and Canon Communications is final, we can start to field the questions about what’s up at EE Times and EDN, the latter of which was acquired by Canon earlier this year. Since the deal was first announced, there was some hand-wringing that suggested that the EE Times Group (now […]

Up and to the right

Remember this chart? My new/old boss, Paul Miller does. He humorously called this post out in a recent management meeting. After it first posted, he made a good point that I had not given enough context about Compete.com and was unfairly representing EE Times traffic. Point taken and corrected. Compete metrics come from people who […]

No big deal: Magazine circulation falls (again)

The sky isn’t falling, really, even though the Audit Bureau of Circulation reports that overall subscriptions for magazines are down 2.27 percent. Some big titles took it on the chin, to be sure: Playboy (-34%), Reader’s Digest (-25%). Neither of those tumbles is a head-scratcher. But overall, circulation (paid and verified) is 313 million. That’s […]

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