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	<title> &#187; EDA</title>
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	<link>http://greeleysghost.brian-fuller.com</link>
	<description>Brian Fuller's blog on the state of media and communications</description>
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		<title>Engineers and social media: the saga continues</title>
		<link>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/#comments</comments>
		<pubDate>Thu, 23 Jun 2011 03:53:42 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[#48DAC]]></category>
		<category><![CDATA[cadence]]></category>
		<category><![CDATA[DAC]]></category>
		<category><![CDATA[design automation]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[joe hupcey]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1646</guid>
		<description><![CDATA[At Design Automation Conference a few weeks ago, I grabbed Joe Hupcey of Cadence and got him in front of our cameras to talk about our favorite shared topic: social media. Joe&#8217;s a longtime observer, a healthy-engineer skeptic and a savvy guy when it comes to figuring out what to use when with this unique [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2010/11/18/social-media-and-engineers-waste-of-time/' rel='bookmark' title='Permanent Link: Social media and engineers: Waste of time?'>Social media and engineers: Waste of time?</a> <small>Props to EDAC&#8217;s Emerging Companies Committee for hosting a panel...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/' rel='bookmark' title='Permanent Link: Great insights from five social media studs'>Great insights from five social media studs</a> <small>Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/06/10/social-media-webinar-recap/' rel='bookmark' title='Permanent Link: Social Media Webinar Recap'>Social Media Webinar Recap</a> <small>We didn&#8217;t solve major problems or part the seas, but...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/06/22/engineers-and-social-media-the-saga-continues/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do it right or go home</title>
		<link>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/</link>
		<comments>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/#comments</comments>
		<pubDate>Fri, 07 Jan 2011 17:06:59 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ascellerant]]></category>
		<category><![CDATA[Bob Leonard]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[embedded systems]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[web development]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1587</guid>
		<description><![CDATA[These are my New Year&#8217;s resolutions for electronics B:B marketing: 1. Get some new threads. You spent scads of money in the past decade sprucing up your sites from the awkward, pigeon-toed beginnings of the 1990s to something close to Web 2.0. The site consultants said &#8220;it&#8217;s all about your products.&#8221; You took the advice [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/08/04/the-social-media-culture-challenge-second-in-a-series/' rel='bookmark' title='Permanent Link: The social media culture challenge (second in a series)'>The social media culture challenge (second in a series)</a> <small>Whatâ€™s the biggest cause of infant mortality among social media...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2011/01/07/do-it-right-or-go-home/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A modest proposal for a new resource in electronics B:B</title>
		<link>http://greeleysghost.brian-fuller.com/2010/04/01/a-modest-proposal-for-a-new-resource-in-electronics-bb/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/04/01/a-modest-proposal-for-a-new-resource-in-electronics-bb/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 17:14:21 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[EE Times Group]]></category>
		<category><![CDATA[engineers]]></category>
		<category><![CDATA[public relations]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1339</guid>
		<description><![CDATA[In my communications and community job at Numetrics, Iâ€™m learning lots of new things about how to market and communicate in the electronics B:B space. The main thing Iâ€™m learning is that we have few resources in this industry to do our job well. Ours is a unique audience (engineers) and niches within that audience [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/13/the-gig-economy-part-3/' rel='bookmark' title='Permanent Link: The Gig Economy-Part 3'>The Gig Economy-Part 3</a> <small>I started writing about the Gig Economy some months ago...</small></li>
</ol>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>EDN closes the audience gap with EE Times</title>
		<link>http://greeleysghost.brian-fuller.com/2010/02/05/edn-closes-the-audience-gap-with-ee-times/</link>
		<comments>http://greeleysghost.brian-fuller.com/2010/02/05/edn-closes-the-audience-gap-with-ee-times/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 13:01:28 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[EDN]]></category>
		<category><![CDATA[EE Times]]></category>
		<category><![CDATA[EE Times Group]]></category>
		<category><![CDATA[magazines]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[semiconductors]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1268</guid>
		<description><![CDATA[Update: Note that the Compete.com data cited in this post and the chart come from 2 million Compete.com users in North America. The numbers are not represented as absolutes of EE Times or EDN actual traffic, which a subscription company like Omniture can provide, but as projections. These numbers are only used to show a [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2010/09/13/up-and-to-the-right/' rel='bookmark' title='Permanent Link: Up and to the right'>Up and to the right</a> <small>Remember this chart? My new/old boss, Paul Miller does. He...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/11/24/what%e2%80%99s-up-with-ee-times-and-edn/' rel='bookmark' title='Permanent Link: Whatâ€™s up with EE Times and EDN?'>Whatâ€™s up with EE Times and EDN?</a> <small>Now that the merger between UBM and Canon Communications is...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2010/02/03/a-peek-at-the-new-ee-times/' rel='bookmark' title='Permanent Link: A peek at the new EE Times'>A peek at the new EE Times</a> <small>Come spring, EE Times will be reborn, and Electronic Buyerâ€™s...</small></li>
</ol>]]></description>
		<wfw:commentRss>http://greeleysghost.brian-fuller.com/2010/02/05/edn-closes-the-audience-gap-with-ee-times/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>Great insights from five social media studs</title>
		<link>http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 05:04:17 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[Harry Gries]]></category>
		<category><![CDATA[J.L. Gray]]></category>
		<category><![CDATA[Michael Brito]]></category>
		<category><![CDATA[Rick Jamison]]></category>
		<category><![CDATA[Ron Ploof]]></category>
		<category><![CDATA[Tom Dierderich]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=1054</guid>
		<description><![CDATA[Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has been quietly doing the industry an enormous service with a series of interviews he&#8217;s posted to his Synopsys Listening Post blog. Of course you&#8217;d expect me to wax lyrically here since he just sweet-talked me into doing one, but I&#8217;m a sucker for guys who [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/04/the-social-media-culture-challenge-second-in-a-series/' rel='bookmark' title='Permanent Link: The social media culture challenge (second in a series)'>The social media culture challenge (second in a series)</a> <small>Whatâ€™s the biggest cause of infant mortality among social media...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/30/the-changing-media-landscape-at-dac/' rel='bookmark' title='Permanent Link: The Changing Media Landscape at DAC'>The Changing Media Landscape at DAC</a> <small>Arguably the highlight of this year&#8217;s Design Automation Conference (#46,...</small></li>
</ol>]]></description>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>The Gig Economy-Part 3</title>
		<link>http://greeleysghost.brian-fuller.com/2009/08/13/the-gig-economy-part-3/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/08/13/the-gig-economy-part-3/#comments</comments>
		<pubDate>Fri, 14 Aug 2009 02:42:55 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[semiconductors]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[EDA]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[publishing]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=820</guid>
		<description><![CDATA[I started writing about the Gig Economy some months ago when the fates waved their wands and directed me to consulting and freelance. That changed dramatically this week when I sat down in a new cube down the Silicon Valley to run communications, community and social media for a specialized software company called Numetrics. While [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/08/04/the-social-media-culture-challenge-second-in-a-series/' rel='bookmark' title='Permanent Link: The social media culture challenge (second in a series)'>The social media culture challenge (second in a series)</a> <small>Whatâ€™s the biggest cause of infant mortality among social media...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/31/wheres-the-media/' rel='bookmark' title='Permanent Link: Where&#8217;s the media?'>Where&#8217;s the media?</a> <small>I have a unique perch these days: I blog here...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
</ol>]]></description>
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		<slash:comments>8</slash:comments>
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		<title>DAC, EDA and the Unbearable Lightness of Blogging</title>
		<link>http://greeleysghost.brian-fuller.com/2009/07/31/dac-eda-and-the-unbearable-lightness-of-blogging/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/07/31/dac-eda-and-the-unbearable-lightness-of-blogging/#comments</comments>
		<pubDate>Fri, 31 Jul 2009 23:00:33 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
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		<category><![CDATA[Synopsys]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=769</guid>
		<description><![CDATA[Summary: The Electronic Design Automation (EDA) industry may be dead (or dormant) but its communications strategies arenâ€™t. Engineer- and corporate-bloggers are finding their way very quickly through the evolving social media world. I pulled up to the Moscone Center for the 46th DAC this week and thought for a moment I was at the wrong [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/30/the-changing-media-landscape-at-dac/' rel='bookmark' title='Permanent Link: The Changing Media Landscape at DAC'>The Changing Media Landscape at DAC</a> <small>Arguably the highlight of this year&#8217;s Design Automation Conference (#46,...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/' rel='bookmark' title='Permanent Link: Engineer-bloggers and the future of the electronics conversation'>Engineer-bloggers and the future of the electronics conversation</a> <small>Whatâ€™s the future of electronics B:B journalism? Look no farther...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
</ol>]]></description>
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		<slash:comments>11</slash:comments>
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		<title>The Changing Media Landscape at DAC</title>
		<link>http://greeleysghost.brian-fuller.com/2009/07/30/the-changing-media-landscape-at-dac/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/07/30/the-changing-media-landscape-at-dac/#comments</comments>
		<pubDate>Thu, 30 Jul 2009 17:27:56 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
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		<category><![CDATA[ustream]]></category>
		<category><![CDATA[vendor as publisher]]></category>

		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=751</guid>
		<description><![CDATA[Arguably the highlight of this year&#8217;s Design Automation Conference (#46, if you&#8217;re counting and arguably the first &#8220;social media&#8221; DAC) was a program put together by Synopsys (kudos to Karen Bartleson, Rick Jamison and Yvette Huygen) called Conversation Central. It had a series of kitchen-table talks from engineer-bloggers and media folks on the changing nature [...]


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<li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/31/wheres-the-media/' rel='bookmark' title='Permanent Link: Where&#8217;s the media?'>Where&#8217;s the media?</a> <small>I have a unique perch these days: I blog here...</small></li>
</ol>]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Engineer-bloggers and the future of the electronics conversation</title>
		<link>http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/07/27/engineer-bloggers-and-the-future-of-the-electronics-conversation/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 16:09:01 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
				<category><![CDATA[Electronics]]></category>
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		<category><![CDATA[Harry Gries]]></category>
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		<guid isPermaLink="false">http://greeleysghost.brian-fuller.com/?p=741</guid>
		<description><![CDATA[Whatâ€™s the future of electronics B:B journalism? Look no farther than Harry the ASIC Guy. An engineer by education, experience and passion, Harry Gries is carving for himself a niche in the electronics-design conversation with his eponymous blog, Harry the ASIC Guy (Twitter: @harrytheasicguy). I talked with him recently for a story on social media [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/' rel='bookmark' title='Permanent Link: Social media&#8217;s rising impact in the engineering world'>Social media&#8217;s rising impact in the engineering world</a> <small>Perhaps because I blather on about it, Suzanne Defree at...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/' rel='bookmark' title='Permanent Link: Great insights from five social media studs'>Great insights from five social media studs</a> <small>Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/31/dac-eda-and-the-unbearable-lightness-of-blogging/' rel='bookmark' title='Permanent Link: DAC, EDA and the Unbearable Lightness of Blogging'>DAC, EDA and the Unbearable Lightness of Blogging</a> <small>Summary: The Electronic Design Automation (EDA) industry may be dead...</small></li>
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		<title>Social media&#8217;s rising impact in the engineering world</title>
		<link>http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/</link>
		<comments>http://greeleysghost.brian-fuller.com/2009/07/16/social-medias-rising-impact-in-the-engineering-world/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 00:01:58 +0000</pubDate>
		<dc:creator>Brian</dc:creator>
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		<description><![CDATA[Perhaps because I blather on about it, Suzanne Defree at EDN asked to write a piece about what&#8217;s going on regarding social media in the electronics engineering world. She posted the story last week, and I haven&#8217;t had a chance to call it out because I was out of the country (Costa Rica, where sand [...]


Related posts:<ol><li><a href='http://greeleysghost.brian-fuller.com/2009/11/30/great-insights-from-five-social-media-studs/' rel='bookmark' title='Permanent Link: Great insights from five social media studs'>Great insights from five social media studs</a> <small>Rick Jamison (Twitter: rickjamison), social media kingpin at Synopsys, has...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/08/04/the-social-media-culture-challenge-second-in-a-series/' rel='bookmark' title='Permanent Link: The social media culture challenge (second in a series)'>The social media culture challenge (second in a series)</a> <small>Whatâ€™s the biggest cause of infant mortality among social media...</small></li>
<li><a href='http://greeleysghost.brian-fuller.com/2009/07/30/the-changing-media-landscape-at-dac/' rel='bookmark' title='Permanent Link: The Changing Media Landscape at DAC'>The Changing Media Landscape at DAC</a> <small>Arguably the highlight of this year&#8217;s Design Automation Conference (#46,...</small></li>
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