TechInsights’ latest reorganization
TechInsights, the former CMP Electronics Group, reorganized again last week. The news went largely uncommented on, which, in one sense was not surprising: The company has reorganized in recent years with a frequency by which one could set a watch. However, this one is important because it should, within a very short time frame, show [...]
The Future of Media-Toothpaste Edition
Can we put the toothpaste back in the tube? Two great opinion pieces I read over the weekend raised that question in my pointy little head. Kevin Morris, of FPGA Journal, and Peter Kann, former publisher of The Wall Street Journal and Dow Jones chairman, weigh in from slightly different perspectives on the devolution of [...]
Where’s the media?
I have a unique perch these days: I blog here and other places and am now building a community/social media strategy at Numetrics. I straddle the worlds of media and publicity/marketing, which is not a dull place to be. I’m a big proponent of vendor-as-publisher strategies, and I’ll write more about what we’re doing at [...]
The Gig Economy-Part 3
I started writing about the Gig Economy some months ago when the fates waved their wands and directed me to consulting and freelance. That changed dramatically this week when I sat down in a new cube down the Silicon Valley to run communications, community and social media for a specialized software company called Numetrics. While [...]
The social media culture challenge (second in a series)
What’s the biggest cause of infant mortality among social media strategies? Culture. Social media strategies, like babies, need a lot of care and feeding early on by engaged people. But not everyone gets social media. How does a large organization with entrenched culture make it work? The cultural struggle over social media (questions today are [...]
DAC, EDA and the Unbearable Lightness of Blogging
Summary: The Electronic Design Automation (EDA) industry may be dead (or dormant) but its communications strategies aren’t. Engineer- and corporate-bloggers are finding their way very quickly through the evolving social media world. I pulled up to the Moscone Center for the 46th DAC this week and thought for a moment I was at the wrong [...]
The Changing Media Landscape at DAC
Arguably the highlight of this year’s Design Automation Conference (#46, if you’re counting and arguably the first “social media” DAC) was a program put together by Synopsys (kudos to Karen Bartleson, Rick Jamison and Yvette Huygen) called Conversation Central. It had a series of kitchen-table talks from engineer-bloggers and media folks on the changing nature [...]
Engineer-bloggers and the future of the electronics conversation
What’s the future of electronics B:B journalism? Look no farther than Harry the ASIC Guy. An engineer by education, experience and passion, Harry Gries is carving for himself a niche in the electronics-design conversation with his eponymous blog, Harry the ASIC Guy (Twitter: @harrytheasicguy). I talked with him recently for a story on social media [...]
Social media’s rising impact in the engineering world
Perhaps because I blather on about it, Suzanne Defree at EDN asked to write a piece about what’s going on regarding social media in the electronics engineering world. She posted the story last week, and I haven’t had a chance to call it out because I was out of the country (Costa Rica, where sand [...]
B:B Publishing’s Jazz Funeral
Summary: B:B publications in the electronics space continue to fold or shrink, but out of the ashes are rising new publications run by seasoned editors in an era when small, focused and agile define the face of media. Compound Semiconductor magazine is being put to bed for the last time. Mike Hatcher, the publication’s publisher [...]
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