Brian Fuller's blog on the media, marketing and content creation

The sound of change

You can kind of hear it in the wind, the sound of change in publishing. The cacophonous clanking of consolidation continues to be sure, but if you listen closely enough there’s music in the distance. Howard Kurtz points at, what I think is, one of the drivers of change in his post earlier this week […]

No big deal: Magazine circulation falls (again)

The sky isn’t falling, really, even though the Audit Bureau of Circulation reports that overall subscriptions for magazines are down 2.27 percent. Some big titles took it on the chin, to be sure: Playboy (-34%), Reader’s Digest (-25%). Neither of those tumbles is a head-scratcher. But overall, circulation (paid and verified) is 313 million. That’s […]

It’s the medium is the message, stupid

L. Gordon Crovitz, writing in today’s Wall Street Journal (subscription required), puts it simply: “It’s ideas that count, not how they’re transmitted.” This is a closing line in a column about e-books and the iPad. That a “print” journalist makes this comment directly and without pussy-footing around with adverbs is a testament to how far […]

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