Brian Fuller's blog on the media, marketing and content creation

The death of CNN

Posted on | August 30, 2007 | No Comments

CNN said today, and its partner Reuters was kind enough to report it, that it’s dumping the Reuters feed.

“This is all about us, not Reuters. This is about content ownership,” CNN spokesman Nigel Pritchard said.
“To advantage CNN in the content marketplace and manage the continually rising costs associated with acquired assets, we are making significant investments in our own news gathering while simultaneously reducing our reliance on agency material,” Tony Maddox, executive vice president of CNN International, said in a memo dated August 29.

Really? Bullshit.

This is about slashing costs. CNN won’t be opening new bureaus around the world anytime soon, so dumping Reuters says one thing: “we don’t care about international coverage and you shouldn’t either. The world’s way too complicated off American shores, so we’re not going to bother with it.”

Oh, by the way, continuing the Associated Press feed is nice but it ain’t as international as Reuters.

This is pathetic. What a crappy way to end the media week.
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No Responses to “The death of CNN”

  1. Loring
    August 31st, 2007 @ 9:27 am

    Senegal merges with The Gambia = “Not news, sorry.”

    Angelina Jolie visits Senegal as it merges with The Gambia = “Now that’s news, pardner!”

    Want fries with that?

  2. Heidi Fuller
    August 31st, 2007 @ 9:46 am

    Sad but remarkably true.

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