Brian Fuller's blog on the media, marketing and content creation

Day 3, Web 2.0

Posted on | April 17, 2007 | No Comments

Day three of Web 2.0 Expo and no sign yet of Web 3.0.
I hit part of Sunday morning, an interesting discussion on running a business just with a browser. Indeed there are a bunch of sessions here dedicated to that type of enablement. Depending on whom you talk to, that’s the definition of Web 2.0. Some people think social media; some think YouTube et al, some think a combination of all of the above.
David Silfry of Technorati had some interesting data points. The growth of blogs is slowing, but at 70 million tracked by Technorati, that’s not surprising. Still, 120,000 new blogs are created a day. Tagging is now huge. Silfry said there have been some 237 million tagged posts just in the past couple years. Nearly 30 percent of posts today are tagged.
Today (Tuesday) I listened to a session hosted by Jeanette Gibson of Cisco Systems who talked about her company’s strategy on blogging. Nothing huge there. They use it for both product conversations and for public policy discussions. The latter seems to have more traction among the audience. Metrics are still an issue, as Cisco isn’t readily able to figure out the profile of their blog visitors very well.
Now it’s on to the morning keynote.

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No Responses to “Day 3, Web 2.0”

  1. Sumitra
    April 19th, 2007 @ 2:29 am

    Hi Brian, You might want to read this article on Web 3.0 written by Sramana Mitra. She has developed a compelling definition of Web 3.0. Check this out! Web 3.0 = (4C + P + VS). And for a series of examples, you can see her analysis of the Personal Finance category from a Web 3.0 perspective.

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