Brian Fuller's blog on the media, marketing and content creation

The staying power of the professional B.S. filter

Posted on | September 28, 2006 | No Comments

Maybe you’d expect a big-media guy to say this, but I buy into it… I was across the Charles River in Back Bay when he spoke; shudda been there myself, but I’m a punk.

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No Responses to “The staying power of the professional B.S. filter”

  1. jeff
    October 6th, 2006 @ 5:18 pm

    I think he’s right. Just as big food companies are moving into organics more profitably than the little folks who founded the trend, established media companies have the best opportunity to make money on online innovations. Doesn’t mean entrepreneurs should throw up their hands and stop playing the role of the avant-garde — and I certainly hope they don’t because I love to work with them — but big organizations are never going away. They’ll just get scared out of their slumber every so often.

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